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Intellimize has been included in the list of Cool Vendors in Personalization1 by Gartner. This year’s vendors “focus more on delivering personalization that has a discrete connection to revenue.” Gartner’s Cool Vendor research is designed to highlight interesting, new and innovative vendors, products, and services.
Gartner recommended that digital marketing leaders responsible for technology “align their personalization strategy and investments to business objectives like revenue growth,” and “track key performance indicators (KPIs) like conversion and average order value to measure the impact of tactics like personalized on-site search and product recommendations on product discovery and purchase.”
“We’re honored by the Cool Vendor recognition from Gartner,” said Guy Yalif, CEO and co-founder of Intellimize. “We intelligently optimize each unique buyer's journey to drive more revenue, more customers, or more leads to sales, based on our customers’ business objectives. Our machine learning solution unlocks this value for our customers by providing a personalized experience for each of their web visitors.”
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The GARTNER COOL VENDOR badge is a trademark and service mark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
1 Gartner, “Cool Vendors in Personalization,” Jennifer Polk and Jason McNellis, October 8,2020.