6 Holiday Website Personalization Ideas for Ecommerce Marketers
Strategies to add holiday flair to your website with minimal effort
November 15, 2022
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
Static and dynamic content editing
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

It’s beginning to look a lot like conversions
While preparation for the holiday season begins months, if not close to a full year in advance, there are several holiday website personalization ideas that marketers can implement with minimal effort to drive those holiday sale conversions. Using a CRO tool like Intellimize, ecommerce marketers can easily set up and run a number of tests to optimize personalization for each unique website visitor in minutes, without assistance from development teams.
In this eBook, we cover:
- Holiday website personalization ideas to maximize average order value
- How to leverage the short shelf life of holiday and other seasonal marketing content
- Testing ideas to clear out as much holiday inventory as possible
- And much more
To get the full list of holiday website personalization ideas and start strategizing for maximum holiday conversions, download the eBook now.