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Account-Based Marketing
B2B
Customer Story

Coupa Executes Dynamic ABM Strategy with Intellimize

Apr 27, 2023

test cases running on their homepage

120

versions of their homepage running simultaneously

590K

lift in conversion rate on their homepage

32%

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Company

Coupa

Offices

Company Size

Industry

Technology

“With the Intellimize team, we’ve been able to partner on strategy in the best way to build our audiences, which has really been the key to success with our ABM efforts. We love working with their team and the results we’ve achieved speak for themselves.”

Ally Vandenherik
Conversion Rate Optimization Manager