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Conversion Rate Optimization
On-Demand Webinar


Going Beyond A/B Testing for Faster Results

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Brought to you by

Ben Labay
Guy Yalif
Sam McAlear

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Webinar Details

You’re likely familiar with A/B testing, a framework that provides a definitive, data-driven approach to determining which version of online content performs better. But what if there was a better, faster way to achieve results? In this webinar, we discussed how stand-out CRO programs are moving beyond A/B testing to gather learnings faster and convert more website traffic. A sample of what we covered:

  • How to determine what kind of test to run and how long it should run for
  • Why the methodology behind testing matters
  • How to move beyond just A/B testing for faster results

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