45 MINUTES
How to Drive More Pipeline in 2021 with ABM
Thank You for Registering!
December 3, 2020
Looking forward to seeing you at the webinar!
Check your inbox for a confirmation email and calendar link.
Brought to you by
Every B2B marketer knows they should be doing something when it comes to ABM. And with these “unprecedented times” still upon us, there’s no saying when we’ll be able to resume in-person ABM activities.
That said, the pressure is on to ensure your digital channels are working for you to drive enough pipeline to meet your goals. Finding repeatability in these channels and increasing their output over time is paramount.
Our panel walks through setting up a digital ABM strategy that spans intent data, ads, and website optimization, and ultimately drives more targeted accounts to raise their hand for your product or solution.
Click "View Now" below to watch
Pardot Form Goes Here
Webinar Details
Listen in for insights on:
- [1:30-6:40] What ABM is/isn’t
- [9:13-18:04] Thinking through curating your ABM target account list, beyond just firmographics
- [18:04-28:23] Taking action on buyer intent signals from ABM accounts
- [28:24-38:35] Increasing your chances of converting ABM prospects when they come to your website
- [42:45-46:34] Measuring ABM program effectiveness
Talk to sales.
Start converting more leads today.
