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Account-Based Marketing
B2B

Blog

ABM Marketers Can Now Target Prospects with Personalized Content Using Salesforce Data

We’re excited to announce the latest release of our turnkey Salesforce integration with Enhanced Match to deanonymize visitors from key accounts. Read this blog to learn more about this exciting release.

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Optimization Ideas
B2B

Blog

How to Leverage Landing Pages in a Recession Economy

In this blog, we’ll explore some smart ways B2B brands can leverage landing pages in a recession economy. Learn how to turn browsers in to buyers and win more business during an economic downturn.

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Artificial Intelligence
Ecommerce

Blog

How to Grow Your Appointment-based Business with AI

Wondering how to grow your appointment-based business with AI? Learn how the nation's leader in aesthetic dermatology, LaserAway, did just that with Intellimize's AI-driven optimization features.

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Getting Started
All

Blog

Get Ready to Rock—Convertapalooza 2023 is Here!

Conversion-obsessed marketers, get ready to rock! This summer we’re debuting a marketing festival, Convertapalooza, and taking it on the road!

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Artificial Intelligence
B2B

Blog

How to Enhance Your ABM Program with AI

Wondering how to enhance your ABM program with AI? Read this blog post to learn how Coupa leverages Intellimize to save time and increase the velocity of their exhaustive ABM program.

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Getting Started
Ecommerce

Blog

We’ll see you at Retail Innovation Conference!

We’re headed to Chicago June 13-15 for Retail Innovation Conference & Expo (RICE). We’d love to see you there! Learn more about the event, our session, and our Lollapalooza ticket giveaway!

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Artificial Intelligence
All

Blog

[eBook] How AI Optimization Drives Conversions for Marketers

In our eBook How AI Optimization Drives Conversions for Marketers, we delve deeper into the power of AI and its profound influence on our work. Download the eBook now!

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Artificial Intelligence
All

Blog

How to Get Your Boss to Invest in AI Marketing Tools

In this blog post, we uncover three reasons marketing leaders should jump at the opportunity to add AI marketing tools to their tech stack—arming you with the information you need to convince your boss to invest.

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Getting Started
All

Blog

We Made the List — Intellimize Ranks Among Highest-scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2023

We are thrilled to announce that Intellimize has been named one of Inc. Magazine’s Best Workplaces for 2023! Of the thousands of nominees, Inc. selected only 591 honorees this year.

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Artificial Intelligence
All

Blog

What Questions to Ask When Vetting AI Tools

Wondering what questions to ask when vetting AI tools? Check out this blog post for three of the most important questions you can ask when deciding which AI tool is best for your business.

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Website Testing
Ecommerce

Blog

3 DTC Website Headline Experiments for 2023

Paired with screenshots from real DTC sites, these DTC website headline experimentation ideas will give you the inspiration you need to change up your DTC homepage headline.

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Getting Started
All

Blog

Meet People Where They Are On Their Path to Purchase Using Behavioral Targeting

We’re thrilled to announce the release of new behavioral targeting capabilities! With these functionalities, Intellimize customers can provide more personalized website experiences.

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Artificial Intelligence
All

Blog

Using Machine Learning to Drive Personalization at Scale

Take a look at this comprehensive blog post to understand the basics of machine learning as well as how to leverage this form of AI to personalize the customer experience.

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Optimization Ideas
B2B

Blog

3 SaaS Website Headline Experiments for 2023

We’ve compiled three SaaS website headline experiments for you to test. These three ideas will give you the inspiration you need to write your next batch of SaaS homepage headlines.

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Website Optimization
B2B

Blog

5 Plain Language Website Headlines Examples for B2B

We’ve compiled examples of plain language website headlines from five real B2B brands. See how Brainshark, Divvy, Hireology, Hootsuite, and Verkada leverage plain language.

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Website Testing
Ecommerce

Blog

5 Plain Language Website Headlines Examples for Ecommerce

We've compiled 5 examples of plain language website headlines from real ecommerce brands. See how brands like Lovevery and Toybox use plain language to convert more.

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Optimization Ideas
B2B

Blog

5 Social Proof-driven Copy Examples for B2B Websites

We’ve compiled five examples from real B2B brands of social proof-driven copy built to convert. See how five leading B2B infuse their headlines and subheadlines with social proof-driven language.

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Optimization Ideas
Ecommerce

Blog

5 Social Proof-driven Copy Examples for Ecommerce Websites

We’ve compiled five examples from real ecommerce brands of social proof-driven copy built to convert. See how Sunnyside, Tarte Cosmetics, MUD\WTR, Hatch, and Lovevery leverage social proof-driven language.

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Getting Started
Ecommerce

Blog

How to Leverage Website Personalization as an Ecommerce Brand

Looking to use website personalization as an ecommerce brand to improve your customer experience and ultimately convert more visitors? Read this blog post ASAP.

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Optimization Ideas
Ecommerce

Blog

5 Beauty Brand CTA Examples

Looking to make your beauty brand’s website sparkle with some glossy new CTAs? Check out these five beauty brand CTA examples to brush up your website strategy.

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Optimization Ideas
B2B

Blog

How B2B Brands Leverage Benefits Instead of Features to Sell More

Whether you're part of a B2B startup or an established enterprise, let's dive into why benefits instead of features should be at the forefront of your website strategy.

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Optimization Ideas
Ecommerce

Blog

How Ecommerce Brands Leverage Benefits Instead of Features to Sell More

Check out this quick read to see how five leading ecommerce brands dedicate sections of their sites to product benefits instead of features to sell more.

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Optimization Ideas
Ecommerce

Blog

How Ecommerce Brands Can Leverage the Second Person to Drive Conversions

See how leading ecommerce brands use the second-person point of view across different site elements to keep visitors engaged, interested, and in the mood to buy.

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Website Personalization
B2B

Blog

B2B Website Personalization Examples

If B2B is your game, you’re in the right place! Read this blog post to see three B2B website personalization examples that can serve as inspiration for your own website.

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Website Optimization
B2B

Blog

How B2B Brands Can Leverage the Second Person to Drive Conversions

Check out how leading B2B brands use the second-person point of view across different site elements to keep visitors on their toes and of course, convert more.

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Website Personalization
Ecommerce

Blog

How to Personalize Your Ecommerce Website for Anonymous Visitors

Wondering how to effectively personalize your ecommerce website for anonymous visitors? Check out our three tips for catering to anonymous visitors in a cookie-less world.

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Optimization Ideas
Ecommerce

Blog

3 Tips for Writing Awesome Product Descriptions

Looking to write awesome product descriptions for your ecommerce website? Get insights from industry leaders on how to write product descriptions that convert.

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Artificial Intelligence
All

Blog

Create High-Converting Content Effortlessly with AI Content Studio

We’re excited to announce the release of AI Content Studio which can quickly create ready-to-use content for all conversion touchpoints on and off your website.

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Optimization Ideas
Ecommerce

Blog

4 Social Proof Strategies for Fitness Equipment Websites

Fitness equipment websites rely on social proof to convey to visitors that their products are trustworthy and effective. Check out 4 examples from real brands.

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Conversion Rate Optimization
All

Blog

Infographic: 5 AI Optimize Audits for CRO Success

Check out our infographic to learn about ASAP, weekly, monthly, quarterly, and annual audits you should perform to keep your AI Optimize program running efficiently.

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Optimization Ideas
Ecommerce

Blog

5 Social Proof Strategies for Beauty and Cosmetics Websites

Beauty and Cosmetics websites are prime place to feature social proof. Check out how brands like Tarte Cometics and Fenty Beauty successfully leverage social proof on their sites.

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Website Optimization
Ecommerce

Blog

3 Retail Website Personalization Tips

We’ve compiled three retail website personalization tips that can enable retail brands to create seamless experiences between their physical and digital storefronts.

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Website Testing
Ecommerce

Blog

4 Valentine’s Day Website Ideas for Ecommerce

We’ve compiled Valentine’s Day website experiments from real ecommerce brands that will have you head over heels in love with their CRO strategies.

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Getting Started
All

Blog

5 ChatGPT Prompts Every CRO Practitioner Should Use

We’ve put together a list of 5 ChatGPT prompts every CRO practitioner should use to make their lives easier. We compiled these ideas from our internal experts and members of CRO Geeks, our Slack community.

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Conversion Rate Optimization
All

Blog

6 Valentine's Day Cards for the CRO Geeks in Your Life

We’ve put together six Valentine’s Day cards filled with industry slang and tasteful imagery that you can send to the CRO Geek in your life. Download the cards now!

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Website Testing
All

Blog

The Strengths and Limitations of A/B Testing

We’re excited to present Going Beyond A/B Testing for Faster Results, a live webinar will cover the strengths and limitations of A/B testing at is pertains to website experimentation.

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Conversion Rate Optimization
All

Blog

How to Choose a Conversion Optimization Platform

Download Enterprise Conversion Optimization Platforms: A Marketer’s Guide now to better understand where the future of website optimization is headed and how to pick an optimization platform.

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All

Blog

Get 6 Months of Intellimize Free When You Switch From Google Optimize 360

In a limited time promotion, Intellimize is offering six months of its service for free when users switch from Google Optimize 360 and sign for a full year.

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Getting Started
All

Blog

Intellimize Increases Test Velocity with One-click Playbooks

We’re very excited today to release one-click playbooks to our Intellimize platform making it faster and easier to turn inspirational ideas into customized experiences that convert.

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Optimization Ideas
Ecommerce

Blog

How to Minimize Shipping Cost Concerns with Dynamic Website Elements

Check out how four leading ecommerce brands leverage dynamic website elements to minimize visitors’ shipping cost concerns and convert more.

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Optimization Ideas
Ecommerce

Blog

How to Mitigate Ecommerce Shipping Cost Concerns With Your Website

We’ve compiled a list of 5 shopping cart page examples (with screenshots) that contain elements designed to mitigate shoppers’ shipping cost concerns.

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Website Optimization
Ecommerce

Blog

11 Value Proposition Ecommerce Website Headline Examples

Looking for ecommerce website headline examples that convert? We've got 11 examples (with screenshots) for you to draw inspiration from. Read the blog now!

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Website Personalization
B2B

Blog

2023 Website Personalization Trends

To compile the 2023 website personalization trends you in this blog we partnered with Demand Gen Report (DGR) on a new report called "What’s Working in Personalization?"

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Optimization Ideas
Ecommerce

Blog

Use This Unfair Conversion Advantage

In this blog post Rishi Rawat, the Shopify product page guy, shares the importance of optimizing your site to appeal to what he calls "Healthy Skeptics."

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Optimization Ideas
Ecommerce

Blog

55 Ecommerce Holiday Homepage Examples From Real Brands

The 55 ecommerce holiday homepages listed in this blog post will give you the inspiration you need to create a high-converting holiday website.

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Website Optimization
Ecommerce

Blog

5 Ecommerce Return Policy Ideas to Increase Conversions

Wondering how to feature this your ecommerce return policy on your shopping cart page? Check out how 5 real companies do just that!

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Optimization Ideas
B2B

Blog

12 Value Proposition B2B Website Headline Examples

We’ve put together a list of 12 value proposition B2B website headline examples (with screenshots) for you to draw inspiration from.

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Ecommerce

Blog

Connect Your Shopify Data to Intellimize in One Click

We’re thrilled to announce a direct integration with Shopify! Intellimize customers now have access to a free turnkey app available in the Shopify App Store.

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Getting Started
All

Blog

C-R-Oprah's Favorite Things 2022

With the holidays just around the corner, we’re counting down C-R-Oprah’s favorite things (see what we did there) aka our favorite Intellimize content from 2022!

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Account-Based Marketing
B2B

Blog

Why Third Party Buyer Intent Sucks

Let's face it—third party buyer intent sucks. VP of Marketing, Tracy Sestili, shares why the biggest problem with third party data is recency.

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Website Testing
B2B

Blog

3 Tips for Writing B2B CTAs That Convert

B2B CTAs can be tricky to write. That’s why we’ve pulled three strategies for writing B2B CTAs from real B2B websites for you to check out.

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Website Optimization
Ecommerce

Blog

The Ultimate Conversion Hack in Ecommerce

Surprise! It’s not your homepage or checkout flow. Find out why optimizing your product descriptions on PDPs is the ultimate conversion hack for ecommerce businesses.

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Optimization Ideas
All

Blog

10 Great Non-committal Website CTA Examples

We’ve compiled a list of 10 of the best non-committal CTAs out there today from real ecommerce and B2B companies. Check out these 10 awesome CTA examples to get CRO inspiration.

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Website Personalization
Ecommerce

Blog

How to Convert More Site Visitors This Holiday Season

Wondering how to convert more site visitors on your ecommerce website during the 2022 Holiday seasons? Download our new eBook for proven CRO strategies to implement ASAP.

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Website Personalization
All

Blog

It’s Time to Break Up With Landing Pages

Dump your landing pages! Learn why landing pages aren’t a great solution to your website personalization problem and how our platform can help.

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Website Optimization
All

Blog

The Static Homepage Is Dead

Tracy Sestili, VP Marketing, shares why the static homepage as we know it is dead and why every web page needs a purpose.

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Website Optimization
All

Blog

What Love is Blind Can Teach Marketers About Effective CRO

CRO inspiration hit us during a two-day binge of Love is Blind season 3! Read this blog to learn what Love is Blind taught us about CRO.

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Insights
Ecommerce

Blog

Infographic: The Future of the Subscription Economy

We teamed up with WBR Insights and eTail on a survey of 100 executives from leading brand manufacturers to better understand where the subscription economy is headed.

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Website Optimization
All

Blog

3 Controversial Questions You Should Ask About Your Website

Read up on three controversial hot-button questions you should be asking about your website.

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Insights
Ecommerce

Blog

How to Optimize your Subscription Service Website

We crunched the numbers with the help of WBR Insights and eTail to better understand the importance of optimizing your subscription service website.

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Website Testing
Ecommerce

Blog

Celebrity Endorsement Ecommerce Website Ideas

Check out three tips and ideas you can implement to get the most out of your brand’s celebrity endorsements.

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Website Optimization
Ecommerce

Blog

3 Website Ideas for Direct-to-Consumer CPG Brands

Learn about website strategies three of the leading Direct-to-Consumer CPG Brands use to convert more site visitors.

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Website Testing
Ecommerce

Blog

Keeping Up With Your Competitors’ CRO Strategy

Trying to keep your finger on the pulse of your competitors' CRO strategy? Our new eBook can help!

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Getting Started
All

Blog

When You Test You Cannot Fail

Tracy Sestili VP Marketing shares her top 5 most embarrassing marketing mistakes and what she's learned from them.

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Website Optimization
Ecommerce

Blog

Infographic: Cracking the Case on Social Proof

Read up on five stats that show the importance of social proof plus five website tests you can run to build and leverage your repository of social proof.

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Website Testing
Ecommerce

Blog

4 Halloween Website Ideas for Ecommerce

Learn about four website tests you can run for Halloween and the companies that are already executing these strategies perfectly.

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Website Optimization
All

Blog

Avoid Flicker Without Compromising Visitor Experience

Discover how to elevate your customer experience by learning how to make flicker a thing of the past.

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All

Blog

How We’re Observing World Mental Health Day at Intellimize

Learn how here at Intellimize we make mental health a priority every single day.

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Website Personalization
All

Blog

How to Make a Great First Impression on Site Visitors

Read up on three strategies you can implement to make a great first impression on people who are new to your brand.

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Conversion Rate Optimization
All

Blog

How To Exceed Your CX Targets: 1:1 Website Personalization

Learn why when it comes to marketing, great CX is synonymous with frictionless brand experiences and 1:1 personalization.

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Website Optimization
Ecommerce

Blog

Ecommerce 101: Cart Abandonment Rate

Read up on our tips for reducing your cart abandonment rate and keeping more of your customers moving to the finish line of purchasing your product or service.

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Account-Based Marketing
All

Blog

7 Things to Do Before You Launch Your ABM Program

In order to ensure your ABM program doesn’t get cut, take a few lessons out of Tracy Sestili VP of Marketing's playbook and do these things.

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Optimization Ideas
Ecommerce

Blog

Ecommerce Social Proof Quick Start Tips

We’ve compiled a list of three tips you can use to guide your journey with ecommerce social proof—from gathering reviews to optimizing your website.

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Website Optimization
Ecommerce

Blog

5 Social Proof Strategies and Examples for Ecommerce Businesses

Learn about five social proof strategies for ecommerce brands that you can implement on your company's website ASAP.

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Website Testing
All

Blog

How to Run a Website Experiment

Learn how to run a website experiment in five clear steps.

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Website Optimization
All

Blog

Infographic: 5 Steps to Effectively Execute Your Website Experiments

Check out our latest infographic for 5 tips to effectively execute your experiments and maximize results.

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Website Testing
Ecommerce

Blog

4 Tips to Optimize your Ecommerce CTAs

While the perfect CTA variations will vary company to company, our four tips for optimizing ecommerce CTAs should give you a good place to start.

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Continuous Conversion
All

Blog

5 Reasons Why Your Website Should Never Be Static

The blog you need to convince your boss why you should invest in programmatic CRO.

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Getting Started
All

Blog

Type 1 and Type 2 Errors: What They Are and How to Avoid Them

When running a hypothesis test you may encounter type 1 and type 2 errors, learn how to recognize them.

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Insights
All

Blog

Deeper Conversion Insights Are Just One-Click Away

We’ve simplified our Google Analytics integration to one-click, automatically configuring data to your GA4 stream or UA property within minutes!

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All

Blog

Intellimize Ranks No. 1624 on the 2022 Inc. 5000!

We made the list— we are thrilled to announce that we’ve made the 2022 Inc. 5000!

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Optimization Ideas
Ecommerce

Blog

3 Tips to Optimize your Ecommerce Bounce Rate

Learn about 3 tips to optimize your ecommerce bounce rate and identify which factors may be driving up the metric in the first place.

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Optimization Ideas
Ecommerce

Blog

3 Tips to Optimize Your Ecommerce Customer Acquisition Cost (CAC)

Implement our three ecommerce customer acquisition cost (CAC) optimization tips to whip your marketing program into shape!

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Getting Started
All

Blog

2022 CMO Reading List

Check out our 2022 CMO Reading List, a guide for current CMOs and aspiring CMOs alike!

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Optimization Ideas
Ecommerce

Blog

3 Ways to Optimize Your Shopping Cart Abandonment Rate

Check out our three pro tips for hitting the bullseye when it comes to reducing your shopping cart abandonment rate.

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Optimization Ideas
Ecommerce

Blog

How to Optimize Ecommerce Metrics in an Ever-changing Market

Discover how to identify which ecommerce metrics best align with your business' goals and how to optimize those metrics.

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Insights
All

Blog

How to Ensure No Ad Dollar is Wasted in an Economic Downturn

Here are 4 ways you can make the most of your marketing budget and drive meaningful results for your business.

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Conversion Rate Optimization
All

Blog

This Is Why Your CRO Approach Is Holding You Back

Learn how you can provide the best personalized experience when you choose the right CRO approach.

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Conversion Rate Optimization
Ecommerce

Blog

Part 3 of 3: Create a Seamless Transition from Ad to Landing Page with These 3 Tips

Check out these 3 tips to create a seamless ad-to-landing page transition and drive more conversions.

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Conversion Rate Optimization
All

Blog

Why Maslow's Law Helps You Write Great Headlines That Convert

Behind every great headline are a bit of science, psychology, and a dose of creativity—here are our tips to write great headlines that convert.

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Optimization Ideas
Ecommerce

Blog

3 Secrets to Boost Your Average Order Value

We know average order value (AOV) is a critical metric to measure in ecommerce, which is why we've compiled 3 optimization ideas to help you boost your AOV.

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Optimization Ideas
Ecommerce

Blog

5 Optimization Tips to Convert More Browsers to Buyers

Check out these 5 tips to optimize your ecommerce website and turn more browsers to buyers.

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Conversion Rate Optimization
Ecommerce

Blog

More Purchases, More Revenue: Your Guide to Ecommerce Conversion Optimization

In our guide to ecommerce conversion optimization, we'll discuss how you can drive more purchases and revenue for your business.

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Website Optimization
Ecommerce

Blog

So Long, Abandoned Carts: 3 Ways to Optimize Your Checkout Process

Check out these 3 tips to reduce friction in your checkout process and drive more purchases.

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Website Optimization
Ecommerce

Blog

7 Ecommerce Website Mistakes You Could Be Making (and How to Avoid Them)

Learn about 7 mistakes you could be making on your ecommerce website and how to avoid them.

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Website Personalization
Ecommerce

Blog

6 Website Personalization Secrets to Drive Repeat Purchases

Learn more about the website personalization tactics you can use to drive repeat purchases for your ecommerce business.

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Website Personalization
All

Blog

New Intellimize Release Simplifies Personalization for Marketers

Learn about our new no code personalization feature set that places customer experience control back in the hands of marketers.

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All

Blog

How We’re Celebrating Pride Month at Intellimize

Here's how we're celebrating the LGBTQIA+ community while also taking the opportunity to promote understanding, education, and allyship across our company.

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Optimization Ideas
Ecommerce

Blog

5 Tips for Ecommerce Companies to Boost Their Email CTR

Check out these 5 best practices for ecommerce companies to boost their email CTR and drive more purchases.

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Conversion Rate Optimization
B2B

Blog

Google Ads 101: How to Increase Conversions on Your Paid Search Ads

Learn about tips to optimize your Google ad keywords and landing pages to drive more leads for your B2B business.

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