November 30, 2023
Website Personalization for Beauty Brands
Wondering how to get started with website personalization for beauty brands? Download our latest eBook, 15 Website Experiments for Beauty Brands for a jumpstart!
November 28, 2023
Running an AI-powered ABX Program with Intellimize
Get a full overview of how Intellimize enables B2B markers to seamlessly orchestrate personalized experiences across every touchpoint in the buyer’s journey with AI-driven optimization.
November 21, 2023
3 Tips for Creating a Great Product Recommendation Quiz
Interested in creating a product recommendation quiz for your ecommerce website? Read this post to get three tips for creating your own product recommendation quiz.
November 16, 2023
How to Leverage Modals in Ecommerce
In this blog, we cover what modals are and why you should use them, along with nine examples of modals from real ecommerce brands. Get started with modals on your website today!
November 14, 2023
How to Leverage Modals on Your B2B Website
Interested in experimenting with modals on your B2B website? This crash course on B2B modals will give you the foundation you need to confidently add modals to your B2B website strategy.
November 9, 2023
Product Bundling 101: Benefits, Types, and Examples
Interested in experimenting with product bundling on your ecommerce website? This crash course will give you the tools you need to start product bundling today.
November 7, 2023
Infographic: Retail Technology in 2024
What does the future of retail technology look like? We partnered with Worldwide Business Research (WBR) and eTail on a survey of 100 retail leaders to see where it's headed in 2024.
November 2, 2023
The Power of Intent Data
Intent data isn't just another buzzword—it’s a strategic powerhouse that has the potential to transform how businesses understand and drive conversions. Learn more in this blog!
October 31, 2023
How to Leverage Intellimize Landing Pages
Read this blog post to discover how to leverage Intellimize landing pages to reduce bounce rates, create personalized pages to support your ABM efforts, and much more!
October 27, 2023
3 Website Ideas for Consumer Electronics Brands
Check out this blog with real-world examples to learn about three website ideas for consumer electronics brands that can help you convert more visitors this quarter and beyond!
October 24, 2023
AI Use Cases for B2B Marketers
Are you a B2B marketer looking for ways to incorporate AI into your strategy? This blog post outlines nine AI use cases for B2B marketers you can start implementing ASAP!
October 19, 2023
2024 Retail Technology Predictions
To get an understanding of 2024 retail technology predictions we we partnered with Worldwide Business Research (WBR) and eTail on a survey of 100 retail leaders.
October 17, 2023
The Most Popular Emerging Retail Technologies in 2023
Check out this blog to learn about the three most popular emerging retail technologies: payment technology, augmented reality (AR), and Internet of Things (IoT) sensors or “computer vision.”
October 12, 2023
5 Social Proof Strategies for Luggage Brands
To illustrate various social proof strategies you can leverage on your company's site we’ve pulled together five examples from leading luggage brands like Calpak, Tumi and Away.
October 10, 2023
5 Travel Brand CTA Examples
Looking for travel brand CTA examples to give you website inspiration for your own company? We've got you covered with screenshots from Airbnb, BigBus, Booking.com, Club Med, and Royal Caribbean.
October 5, 2023
Infographic: 2023 Website Trends and Tips for the Travel Industry
To give you a better understanding of website trends shaping the travel industry, we’ve put together an infographic filled with stats to help guide you towards website success.
October 3, 2023
Website Optimization Ideas for Travel Brands
Our new guide, 21 Website Experiments for Travel Brands, will take you on a journey through great website optimization ideas that major players in the travel industry are having success with.
September 28, 2023
Marketing in 2023: Insights from CMOs on the Latest Trends
We gathered leading CMOs for a lively discussion about state and future of marketing. Read this blog post to get a sneak preview of what leaders from Daxko, Splash, Intellimize, and more discussed.
September 26, 2023
B2B Personalization Tips from Drift
During her session at Convertapalooza, Caitlin Seele, Head of Digital Marketing at Drift, covered countless B2B personalization tips. Read about a few of them in this blog!
September 21, 2023
Ecommerce Website Experimentation Tips from Dermalogica
Read this blog to snag some expert ecommerce website experimentation tips that can improve your CRO program from Eddie Dunk, ecommerce manager at Dermalogica.
September 18, 2023
B2B Website Optimization Tips from Code42
During their Convertapalooza session, Sarah Good and Sarah Bartlett of Code42 dished out their expert B2B website optimization tips. Check out some of our favorites in this blog!
September 14, 2023
4 Holiday Homepage Examples for Consumer Electronics Brands
To give marketers the inspiration they need to “sleigh” the 2023 holiday season, we’ve compiled a list of our 4 favorite holiday homepage examples for consumer electronics brands.
September 11, 2023
AI Use Cases for CMOs
As a CMO, are you looking for AI use cases to boost your team’s productivity? Check out this list to help you determine where AI can make the biggest impact in your marketing strategy.
September 6, 2023
Intellimize Shines Bright on the 2023 Fortune Best Small Workplaces™ List
We're thrilled to share that Great Place To Work® and Fortune magazine have named Intellimize to the prestigious 2023 Fortune Best Small Workplaces™ List.
September 4, 2023
6 Unique Product Detail Page Ideas for Luggage Brands
To get the website inspiration flowing, we’ve compiled six unique product detail page ideas from luggage brands like Away, Rimowa, and Tumi that break out from the norm.
August 29, 2023
How to Run a Website Experiment with Intellimize
Gearing up to run a website experiment with Intellimize? Check out our four step process for running a successful and well-organized experiment using our platform.
August 28, 2023
The Convertapalooza 2023 Mixtape
Welcome to our Convertapalooza mixtape— our list of recommended content that pairs perfectly with our Convertaplaooza lineup. Grab your Walkman and enjoy!
August 24, 2023
Conversion-obsessed marketers, get ready to rock! Whether you're a fan of Machine Learning Kelly or Carrie Underbudget—at Convertapalooza, our on-demand marketing and creativity festival, there’s something for everyone!
August 22, 2023
Ecommerce Beauty Homepage Ideas from Real Brands
Looking for beauty homepage ideas? We've compiled 12 examples of awesome ecommerce beauty homepages for you to grab inspiration from as you improve your website.
August 17, 2023
5 Holiday Homepage Examples for Beauty Brands
If you're looking to revamp your beauty brands homepage for the upcoming holiday season, check out a few examples from real ecommerce websites for optimization inspiration.
August 15, 2023
Intellimize Rocks the Charts at No. 1387 on the 2023 Inc. 5000 List!
We’re excited to announce that Intellimize has been ranked No. 1387 on the Inc. 5000 list for 2023. This is our second consecutive year being named in the list!
August 10, 2023
3 B2C Fintech Website Optimization Ideas
In this blog post, we’ll explore three different website optimization ideas for B2C fintech companies. These ideas are designed to build trust with prospective fintech customers.
August 8, 2023
5 Ways to Step Up Your CRO Game in 2023
Looking for a few ideas on how to step up your CRO game in 2023? Read on as we cover five simple yet effective tips for becoming the best CRO you can be.
August 3, 2023
5 Social Proof Strategies for Consumer Electronics Websites
Check out this blog to see how five leading brands leverage different social proof methods on their consumer electronics websites to engage visitors and covert more shoppers.
August 1, 2023
How To Define Your Target Audience for ABM
Tracy Sestili, Chief Revenue Officer at Intellimize joined Perryn Olson, Chief Marketing Officer at REX.one, and Kristin Carey, VP of Partner Development at eTrigue, for a webinar held by the Field Marketers Association.
July 27, 2023
3 Website Optimization Tips for Beauty Brands
If you're looking to dazzle your beauty brands website with some optimization tips, check out these examples for inspiration on motivational language tactics.
July 25, 2023
What You Can Do With Visual Editor
Our Visual Editor lets you skip the coding process and bring your ideas to life with a simple "WYSIWYG" interface. Discover all of the ways your can leverage Visual Editor.
July 20, 2023
Website Optimization Tips for Coworking Businesses
If you're looking to optimize your coworking business website, check out a few strategies we've compiled to start leveraging your website and scaling your business.
July 18, 2023
How To Incorporate Motivational Language Into Your Website
Using motivational language on your website can help to both engage visitors and help you convert more. Check out 5 ecommerce examples in this blog.
July 13, 2023
3 Ways eTailers Can Combat Returns
Check out our latest blog to learn about 3 ways eTailers can combat return rates, including website testing and website optimization tactics.
July 11, 2023
How to Improve Cart Conversion by Using Motivational Language in Checkout
In this blog, we'll explore a few ways you can incorporate motivational language into your ecommerce website to convert more during the check out flow process.
July 6, 2023
How to Avoid Creepy Personalization Fails
It's crucial to learn how to avoid personalization fails in order to build a high-converting funnel. Learn more during our webinar, Unpacking the Personalization Problem.
July 5, 2023
When Personalization Becomes Creepy
Author Rasmus Houlind shares how personalization can be effective without stepping over the line. Read his blog now.
June 29, 2023
A/B Testing in Marketing Dos and Don'ts
Wondering where to start with A/B testing? In this blog, we'll explore what A/B testing is, and few do's and don'ts so you can effectively run your own program.
June 27, 2023
Interview With McKinley Hancock of Impact Dog Crates
Tracy Sestili, CMO of Intellimize, sat down with McKinley Hancock, Web Developer at Impact Dog Crates, for a candid conversation about website optimization.
June 23, 2023
3 Ecommerce Website Ideas for Summer 2023
In this blog, we'll explore a few ways you can optimize your ecommerce website this summer. Read on to to learn about website experimentation tips for this season.
June 21, 2023
How to Tailor Your Website to Visitors’ Pain Points
Looking for ways to incorporate your customers' pain points on your website? Read on to learn about a few ways to tailor your site to your prospective buyers' pain points.
June 15, 2023
How to Scale Your Personalization Program with AI
If you're looking to scale your personalization program with AI, check out our eBook, Profitable Personalization: How AI Can Increase Your Ecommerce Revenue.
June 13, 2023
Intellimize Named One of the Best Workplaces in the Bay Area by Great Place To Work® and Fortune Magazine
We’re happy to announce that Intellimize has been named one of the Best Workplaces in the Bay Area by Great Place to Work® and Fortune Magazine for 2023!
June 8, 2023
B2B Landing Page Checklist
Looking for a B2B landing page checklist? We hope this checklist serves as a helpful guide the next time you’re tasked with building a B2B landing page.
June 6, 2023
ABM Marketers Can Now Target Prospects with Personalized Content Using Salesforce Data
We’re excited to announce the latest release of our turnkey Salesforce integration with Enhanced Match to deanonymize visitors from key accounts. Read this blog to learn more about this exciting release.
June 1, 2023
How to Leverage Landing Pages in a Recession Economy
In this blog, we’ll explore some smart ways B2B brands can leverage landing pages in a recession economy. Learn how to turn browsers into buyers and win more business during an economic downturn.
May 30, 2023
How to Grow Your Appointment-based Business with AI
Wondering how to grow your appointment-based business with AI? Learn how the nation's leader in aesthetic dermatology, LaserAway, did just that with Intellimize's AI-driven optimization features.
May 25, 2023
Get Ready to Rock—Convertapalooza 2023 is Here!
Conversion-obsessed marketers, get ready to rock! This summer we’re debuting a marketing festival, Convertapalooza, and taking it on the road!
May 23, 2023
How to Enhance Your ABM Program with AI
Wondering how to enhance your ABM program with AI? Read this blog post to learn how Coupa leverages Intellimize to save time and increase the velocity of their exhaustive ABM program.
May 17, 2023
We’ll see you at Retail Innovation Conference!
We’re headed to Chicago June 13-15 for Retail Innovation Conference & Expo (RICE). We’d love to see you there! Learn more about the event, our session, and our Lollapalooza ticket giveaway!
May 16, 2023
[eBook] How AI Optimization Drives Conversions for Marketers
In our eBook How AI Optimization Drives Conversions for Marketers, we delve deeper into the power of AI and its profound influence on our work. Download the eBook now!
May 12, 2023
How to Get Your Boss to Invest in AI Marketing Tools
In this blog post, we uncover three reasons marketing leaders should jump at the opportunity to add AI marketing tools to their tech stack—arming you with the information you need to convince your boss to invest.
May 9, 2023
We Made the List — Intellimize Ranks Among Highest-scoring Businesses on Inc. Magazine’s Annual List of Best Workplaces for 2023
We are thrilled to announce that Intellimize has been named one of Inc. Magazine’s Best Workplaces for 2023! Of the thousands of nominees, Inc. selected only 591 honorees this year.
May 4, 2023
What Questions to Ask When Vetting AI Tools
Wondering what questions to ask when vetting AI tools? Check out this blog post for three of the most important questions you can ask when deciding which AI tool is best for your business.
May 1, 2023
3 DTC Website Headline Experiments for 2023
Paired with screenshots from real DTC sites, these DTC website headline experimentation ideas will give you the inspiration you need to change up your DTC homepage headline.
April 26, 2023
Meet People Where They Are On Their Path to Purchase Using Behavioral Targeting
We’re thrilled to announce the release of new behavioral targeting capabilities! With these functionalities, Intellimize customers can provide more personalized website experiences.
April 24, 2023
Using Machine Learning to Drive Personalization at Scale
Take a look at this comprehensive blog post to understand the basics of machine learning as well as how to leverage this form of AI to personalize the customer experience.
April 20, 2023
3 SaaS Website Headline Experiments for 2023
We’ve compiled three SaaS website headline experiments for you to test. These three ideas will give you the inspiration you need to write your next batch of SaaS homepage headlines.
April 18, 2023
5 Plain Language Website Headlines Examples for B2B
We’ve compiled examples of plain language website headlines from five real B2B brands. See how Brainshark, Divvy, Hireology, Hootsuite, and Verkada leverage plain language.
April 14, 2023
5 Plain Language Website Headlines Examples for Ecommerce
We've compiled 5 examples of plain language website headlines from real ecommerce brands. See how brands like Lovevery and Toybox use plain language to convert more.
April 10, 2023
5 Social Proof-driven Copy Examples for B2B Websites
We’ve compiled five examples from real B2B brands of social proof-driven copy built to convert. See how five leading B2B infuse their headlines and subheadlines with social proof-driven language.
April 6, 2023
5 Social Proof-driven Copy Examples for Ecommerce Websites
We’ve compiled five examples from real ecommerce brands of social proof-driven copy built to convert. See how Sunnyside, Tarte Cosmetics, MUD\WTR, Hatch, and Lovevery leverage social proof-driven language.
April 3, 2023
How to Leverage Website Personalization as an Ecommerce Brand
Looking to use website personalization as an ecommerce brand to improve your customer experience and ultimately convert more visitors? Read this blog post ASAP.
March 29, 2023
5 Beauty Brand CTA Examples
Looking to make your beauty brand’s website sparkle with some glossy new CTAs? Check out these five beauty brand CTA examples to brush up your website strategy.
March 28, 2023
How B2B Brands Leverage Benefits Instead of Features to Sell More
Whether you're part of a B2B startup or an established enterprise, let's dive into why benefits instead of features should be at the forefront of your website strategy.
March 23, 2023
How Ecommerce Brands Leverage Benefits Instead of Features to Sell More
Check out this quick read to see how five leading ecommerce brands dedicate sections of their sites to product benefits instead of features to sell more.
March 21, 2023
How Ecommerce Brands Can Leverage the Second Person to Drive Conversions
See how leading ecommerce brands use the second-person point of view across different site elements to keep visitors engaged, interested, and in the mood to buy.
March 16, 2023
B2B Website Personalization Examples
If B2B is your game, you’re in the right place! Read this blog post to see three B2B website personalization examples that can serve as inspiration for your own website.
March 14, 2023
How B2B Brands Can Leverage the Second Person to Drive Conversions
Check out how leading B2B brands use the second-person point of view across different site elements to keep visitors on their toes and of course, convert more.
March 9, 2023
How to Personalize Your Ecommerce Website for Anonymous Visitors
Wondering how to effectively personalize your ecommerce website for anonymous visitors? Check out our three tips for catering to anonymous visitors in a cookie-less world.
March 7, 2023
3 Tips for Writing Awesome Product Descriptions
Looking to write awesome product descriptions for your ecommerce website? Get insights from industry leaders on how to write product descriptions that convert.
March 1, 2023
Create High-Converting Content Effortlessly with AI Content Studio
We’re excited to announce the release of AI Content Studio which can quickly create ready-to-use content for all conversion touchpoints on and off your website.
February 27, 2023
4 Social Proof Strategies for Fitness Equipment Websites
Fitness equipment websites rely on social proof to convey to visitors that their products are trustworthy and effective. Check out 4 examples from real brands.
February 23, 2023
Infographic: 5 AI Optimize Audits for CRO Success
Check out our infographic to learn about ASAP, weekly, monthly, quarterly, and annual audits you should perform to keep your AI Optimize program running efficiently.
February 22, 2023
5 Social Proof Strategies for Beauty and Cosmetics Websites
Beauty and Cosmetics websites are prime place to feature social proof. Check out how brands like Tarte Cometics and Fenty Beauty successfully leverage social proof on their sites.
February 15, 2023
3 Retail Website Personalization Tips
We’ve compiled three retail website personalization tips that can enable retail brands to create seamless experiences between their physical and digital storefronts.
February 13, 2023
4 Valentine’s Day Website Ideas for Ecommerce
We’ve compiled Valentine’s Day website experiments from real ecommerce brands that will have you head over heels in love with their CRO strategies.
February 8, 2023
5 ChatGPT Prompts Every CRO Practitioner Should Use
We’ve put together a list of 5 ChatGPT prompts every CRO practitioner should use to make their lives easier. We compiled these ideas from our internal experts and members of CRO Geeks, our Slack community.
February 6, 2023
6 Valentine's Day Cards for the CRO Geeks in Your Life
We’ve put together six Valentine’s Day cards filled with industry slang and tasteful imagery that you can send to the CRO Geek in your life. Download the cards now!
February 1, 2023
The Strengths and Limitations of A/B Testing
We’re excited to present Going Beyond A/B Testing for Faster Results, a live webinar will cover the strengths and limitations of A/B testing at is pertains to website experimentation.
January 30, 2023
How to Choose a Conversion Optimization Platform
Download Enterprise Conversion Optimization Platforms: A Marketer’s Guide now to better understand where the future of website optimization is headed and how to pick an optimization platform.
January 25, 2023
Get 6 Months of Intellimize Free When You Switch From Google Optimize 360
In a limited time promotion, Intellimize is offering six months of its service for free when users switch from Google Optimize 360 and sign for a full year.
January 23, 2023
Intellimize Increases Test Velocity with One-click Playbooks
We’re very excited today to release one-click playbooks to our Intellimize platform making it faster and easier to turn inspirational ideas into customized experiences that convert.
January 19, 2023
How to Minimize Shipping Cost Concerns with Dynamic Website Elements
Check out how four leading ecommerce brands leverage dynamic website elements to minimize visitors’ shipping cost concerns and convert more.
January 16, 2023
How to Mitigate Ecommerce Shipping Cost Concerns With Your Website
We’ve compiled a list of 5 shopping cart page examples (with screenshots) that contain elements designed to mitigate shoppers’ shipping cost concerns.
January 11, 2023
11 Value Proposition Ecommerce Website Headline Examples
Looking for ecommerce website headline examples that convert? We've got 11 examples (with screenshots) for you to draw inspiration from. Read the blog now!
January 9, 2023
2023 Website Personalization Trends
To compile the 2023 website personalization trends you in this blog we partnered with Demand Gen Report (DGR) on a new report called "What’s Working in Personalization?"
January 5, 2023
Use This Unfair Conversion Advantage
In this blog post Rishi Rawat, the Shopify product page guy, shares the importance of optimizing your site to appeal to what he calls "Healthy Skeptics."
January 3, 2023
55 Ecommerce Holiday Homepage Examples From Real Brands
The 55 ecommerce holiday homepages listed in this blog post will give you the inspiration you need to create a high-converting holiday website.
December 21, 2022
5 Ecommerce Return Policy Ideas to Increase Conversions
Wondering how to feature this your ecommerce return policy on your shopping cart page? Check out how 5 real companies do just that!
December 19, 2022
12 Value Proposition B2B Website Headline Examples
We’ve put together a list of 12 value proposition B2B website headline examples (with screenshots) for you to draw inspiration from.
December 14, 2022
Connect Your Shopify Data to Intellimize in One Click
We’re thrilled to announce a direct integration with Shopify! Intellimize customers now have access to a free turnkey app available in the Shopify App Store.
December 12, 2022
C-R-Oprah's Favorite Things 2022
With the holidays just around the corner, we’re counting down C-R-Oprah’s favorite things (see what we did there) aka our favorite Intellimize content from 2022!
December 5, 2022
3 Tips for Writing B2B CTAs That Convert
B2B CTAs can be tricky to write. That’s why we’ve pulled three strategies for writing B2B CTAs from real B2B websites for you to check out.
November 30, 2022
The Ultimate Conversion Hack in Ecommerce
Surprise! It’s not your homepage or checkout flow. Find out why optimizing your product descriptions on PDPs is the ultimate conversion hack for ecommerce businesses.
November 28, 2022
10 Great Non-committal Website CTA Examples
We’ve compiled a list of 10 of the best non-committal CTAs out there today from real ecommerce and B2B companies. Check out these 10 awesome CTA examples to get CRO inspiration.
November 22, 2022
How to Convert More Site Visitors This Holiday Season
Wondering how to convert more site visitors on your ecommerce website during the 2022 Holiday season? Download our new eBook for proven CRO strategies to implement ASAP.
November 16, 2022
The Static Homepage Is Dead
Tracy Sestili, VP Marketing, shares why the static homepage as we know it is dead and why every web page needs a purpose.
November 14, 2022
What Love is Blind Can Teach Marketers About Effective CRO
CRO inspiration hit us during a two-day binge of Love is Blind! Read this blog to learn what Love is Blind taught us about CRO and how you can apply these insights to your website.
November 9, 2022
Infographic: The Future of the Subscription Economy
We teamed up with WBR Insights and eTail on a survey of 100 executives from leading brand manufacturers to better understand where the subscription economy is headed.
November 7, 2022
3 Controversial Questions You Should Ask About Your Website
Read up on three controversial hot-button questions you should be asking about your website.
November 2, 2022
How to Optimize your Subscription Service Website
We crunched the numbers with the help of WBR Insights and eTail to better understand the importance of optimizing your subscription service website.
October 31, 2022
Celebrity Endorsement Ecommerce Website Ideas
Check out three tips and ideas you can implement to get the most out of your brand’s celebrity endorsements.
October 26, 2022
3 Website Ideas for Direct-to-Consumer CPG Brands
Learn about website strategies three of the leading Direct-to-Consumer CPG Brands use to convert more site visitors.
October 24, 2022
Keeping Up With Your Competitors’ CRO Strategy
Trying to keep your finger on the pulse of your competitors' CRO strategy? Our new eBook can help!
October 19, 2022
When You Test You Cannot Fail
Tracy Sestili VP Marketing shares her top 5 most embarrassing marketing mistakes and what she's learned from them.
October 17, 2022
Infographic: Cracking the Case on Social Proof
Read up on five stats that show the importance of social proof plus five website tests you can run to build and leverage your repository of social proof.
October 12, 2022
4 Halloween Website Ideas for Ecommerce
Learn about four website tests you can run for Halloween and the companies that are already executing these strategies perfectly.
October 11, 2022
Avoid Flicker Without Compromising Visitor Experience
Discover how to elevate your customer experience by learning how to make flicker a thing of the past.
October 5, 2022
How We’re Observing World Mental Health Day at Intellimize
Learn how here at Intellimize we make mental health a priority every single day.
October 3, 2022
How to Make a Great First Impression on Site Visitors
Read up on three strategies you can implement to make a great first impression on people who are new to your brand.
September 28, 2022
How To Exceed Your CX Targets: 1:1 Website Personalization
Learn why when it comes to marketing, great CX is synonymous with frictionless brand experiences and 1:1 personalization.
September 26, 2022
Ecommerce 101: Cart Abandonment Rate
Read up on our tips for reducing your cart abandonment rate and keeping more of your customers moving to the finish line of purchasing your product or service.
September 21, 2022
7 Things to Do Before You Launch Your ABM Program
In order to ensure your ABM program doesn’t get cut, take a few lessons out of Tracy Sestili VP of Marketing's playbook and do these things.
September 19, 2022
Ecommerce Social Proof Quick Start Tips
We’ve compiled a list of three tips you can use to guide your journey with ecommerce social proof—from gathering reviews to optimizing your website.
September 14, 2022
5 Social Proof Strategies and Examples for Ecommerce Businesses
Learn about five social proof strategies for ecommerce brands that you can implement on your company's website ASAP.
September 12, 2022
How to Run a Website Experiment
Learn how to run a website experiment in five clear steps.
September 7, 2022
Infographic: 5 Steps to Effectively Execute Your Website Experiments
Check out our latest infographic for 5 tips to effectively execute your experiments and maximize results.
August 31, 2022
4 Tips to Optimize your Ecommerce CTAs
While the perfect CTA variations will vary company to company, our four tips for optimizing ecommerce CTAs should give you a good place to start.
August 29, 2022
5 Reasons Why Your Website Should Never Be Static
Just say no to static websites. Convince your boss to invest in AI-driven CRO to easily run website experiments and optimize your website in real-time.
August 24, 2022
Type 1 and Type 2 Errors: What They Are and How to Avoid Them
When running a hypothesis test you may encounter type 1 and type 2 errors, learn how to recognize them.
August 22, 2022
Deeper Conversion Insights Are Just One-Click Away
We’ve simplified our Google Analytics integration to one-click, automatically configuring data to your GA4 stream or UA property within minutes!
August 16, 2022
Intellimize Ranks No. 1624 on the 2022 Inc. 5000!
We made the list— we are thrilled to announce that we’ve made the 2022 Inc. 5000!
August 15, 2022
3 Tips to Optimize your Ecommerce Bounce Rate
Learn about 3 tips to optimize your ecommerce bounce rate and identify which factors may be driving up the metric in the first place.
August 10, 2022
3 Tips to Optimize Your Ecommerce Customer Acquisition Cost (CAC)
Implement our three ecommerce customer acquisition cost (CAC) optimization tips to whip your marketing program into shape!
August 8, 2022
2022 CMO Reading List
Check out our 2022 CMO Reading List, a guide for current CMOs and aspiring CMOs alike!
August 3, 2022
3 Ways to Optimize Your Shopping Cart Abandonment Rate
Check out our three pro tips for hitting the bullseye when it comes to reducing your shopping cart abandonment rate.
August 1, 2022
How to Optimize Ecommerce Metrics in an Ever-changing Market
Discover how to identify which ecommerce metrics best align with your business' goals and how to optimize those metrics.
July 27, 2022
How to Ensure No Ad Dollar is Wasted in an Economic Downturn
Here are 4 ways you can make the most of your marketing budget and drive meaningful results for your business.
July 18, 2022
This Is Why Your CRO Approach Is Holding You Back
Learn how you can provide the best personalized experience when you choose the right CRO approach.
July 13, 2022
Part 3 of 3: Create a Seamless Transition from Ad to Landing Page with These 3 Tips
Check out these 3 tips to create a seamless ad-to-landing page transition and drive more conversions.
July 11, 2022
Why Maslow's Law Helps You Write Great Headlines That Convert
Behind every great headline are a bit of science, psychology, and a dose of creativity—here are our tips to write great headlines that convert.
July 6, 2022
3 Secrets to Boost Your Average Order Value
We know average order value (AOV) is a critical metric to measure in ecommerce, which is why we've compiled 3 optimization ideas to help you boost your AOV.
June 29, 2022
5 Optimization Tips to Convert More Browsers to Buyers
Check out these 5 tips to optimize your ecommerce website and turn more browsers to buyers.
June 27, 2022
More Purchases, More Revenue: Your Guide to Ecommerce Conversion Optimization
In our guide to ecommerce conversion optimization, we'll discuss how you can drive more purchases and revenue for your business.
June 22, 2022
So Long, Abandoned Carts: 3 Ways to Optimize Your Checkout Process
Check out these 3 tips to reduce friction in your checkout process and drive more purchases.
June 15, 2022
7 Ecommerce Website Mistakes You Could Be Making (and How to Avoid Them)
Learn about 7 mistakes you could be making on your ecommerce website and how to avoid them.
June 13, 2022
6 Website Personalization Secrets to Drive Repeat Purchases
Learn more about the website personalization tactics you can use to drive repeat purchases for your ecommerce business.
June 8, 2022
New Intellimize Release Simplifies Personalization for Marketers
Learn about our new no code personalization feature set that places customer experience control back in the hands of marketers.
June 6, 2022
How We’re Celebrating Pride Month at Intellimize
Here's how we're celebrating the LGBTQIA+ community while also taking the opportunity to promote understanding, education, and allyship across our company.
June 1, 2022
5 Tips for Ecommerce Companies to Boost Their Email CTR
Check out these 5 best practices for ecommerce companies to boost their email CTR and drive more purchases.
May 25, 2022
Google Ads 101: How to Increase Conversions on Your Paid Search Ads
Learn about tips to optimize your Google ad keywords and landing pages to drive more leads for your B2B business.
May 23, 2022
4 Ways to Identify Drop-off Points in the Ecommerce Customer Journey
Learn more about the stages of the ecommerce customer journey and 4 tools you can use to identify drop-off points within this journey.
May 18, 2022
Making Intellimize a Great Place to Work
We are thrilled to be included on Inc.'s Best Workplaces 2022 list! Learn more about what makes Intellimize a great place to work and our Intellicon '22 event.
May 16, 2022
4 Email Personalization Tactics to Build Customer Loyalty
Let's take a look at 4 email personalization tactics that will help you convert more loyal customers and delight your existing ones.
May 11, 2022
Experimentation Deep Dive: 3 Tips to Secure Leadership Buy-In for Your Experimentation Program
Leadership buy-in is essential to ensure you have the right resources to successfully run an experimentation program. Here are 3 tips to make your case to the leadership team.
May 9, 2022
Experimentation Deep Dive: How to Formulate a Research-Based Hypothesis
Learn more about formulating research-based test hypotheses and the data sources you can use to inform them.
May 4, 2022
How to Optimize the SaaS Conversion Funnel
In order to convert more leads to closed/won sales deals, you need to analyze your SaaS conversion funnel and optimize it accordingly.
May 2, 2022
ABM Attribution 101: Find What’s Working (and What’s Not)
Learn more about ABM attribution and how it can help you drive success in your campaigns.
April 27, 2022
Experimentation Maturity: What It Is, Why It Matters, and How You Can Improve It
Learn how you can build a more mature experimentation program to create a better customer experience and drive more revenue.
April 25, 2022
Celebrating Take Our Daughters & Sons to Work Day
Learn how we're celebrating Take Our Daughters & Sons to Work Day at Intellimize.
April 20, 2022
4 Tips to Optimize Your Ecommerce Homepage
Here are 4 ways you can optimize your ecommerce homepage so your visitors will stay on-site, keep clicking through, and ultimately make a purchase.
April 18, 2022
ABM vs Demand Generation: How the Two Strategies Differ (and Work Together)
Let’s explore the key differences between ABM and demand generation and how the two strategies combined can benefit your marketing team.
April 13, 2022
3 Demand Generation Strategies That Not Everyone Is Doing, But Should
Check out these 3 out-of-the-box demand generation strategies to consider trying for your business.
April 11, 2022
The Top 5 Website Pages You Should Always Optimize
Let's explore the top 5 website pages you should always optimize and the ways you can improve the user experience on each page.
April 6, 2022
How to Optimize Each Stage of the B2B Buyer Journey
Learn about the 4 stages of the B2B buyer journey and ways you can optimize each stage.
April 4, 2022
Get Focused: The 5 Website KPIs Every Marketer Should Track
Here are the 5 website KPIs every marketer should track.
March 30, 2022
How to Analyze and Improve Your Marketing Funnel Conversion Rates
We take a look at the 5 stages of the marketing funnel and the ways you can improve your conversion rates between each stage.
March 28, 2022
Part 2 of 3: Optimize Your Landing Pages with These 5 Common Tactics
Check out these 5 common landing page conversion optimization tactics.
March 23, 2022
Boost Revenue with These 32 Ecommerce Optimization Ideas
We've compiled a list of 32 ecommerce website optimization ideas to help you deliver a hyper-personalized experience and boost revenue.
March 21, 2022
Part 1 of 3: The Beginner's Guide to Landing Page Conversion Optimization
Let’s take a look at how landing page conversion optimization is accomplished and how you can get started.
March 16, 2022
Ready to Buy Website Optimization? Here Are Your 4 Options
In this blog post, we discuss 4 common website optimization approaches and how they compare to one another. Get a deeper understanding of different website optimization strategies.
March 14, 2022
How to Find the Right Website Personalization Software
Here's how you can determine which website personalization software will meet your needs and help you drive meaningful results.
March 9, 2022
Infographic: A/B Testing vs AI Optimize: 5 Key Differences
Check out our new infographic which explores 5 key differences between A/B testing and AI Optimize.
March 7, 2022
Celebrating International Women’s Day 2022
As we celebrate International Women’s Day, we asked the Intellimize team to share stories about women who have inspired them in their professional lives.
March 2, 2022
5 Ways to Make Your Homepage Hit Home
Download our eBook for 5 homepage optimization tips to match your website visitors’ interests and drive more leads and conversions.
February 28, 2022
The Ultimate Guide to a Successful Account Based Marketing Strategy
The 6 steps to building a successful account based marketing strategy so you can increase your marketing ROI and drive more closed/won sales deals. See Intellimize in action!
February 16, 2022
Why Website Personalization is Your Most Important ABM Tactic
Let’s take a look at what it means to personalize your website for your ABM efforts and how you can do so effectively to drive more conversions and revenue.
February 14, 2022
Your Website is the Most Squandered Opportunity in Marketing – Here’s How to Fix It
Read our blog post to learn how you can strategically approach website optimization in order to create a high-converting website.
December 15, 2021
6 Ways to Optimize Your Site This Holiday Season
Here are 6 ways you can optimize your website for the holidays to drive more conversions and revenue.
December 9, 2021
ABM 101: How to Personalize Your Account-Based Marketing Efforts
We discuss the various components of personalization in account-based marketing and how you can personalize your own ABM efforts.
November 18, 2021
What Is a Good Conversion Rate for an Ecommerce Website?
Let's explore average ecommerce conversion rates by industry and ways you can optimize your site to improve your own conversion rate.
November 11, 2021
Account-Based Marketing Tactics Every B2B Marketer Should Know
Let's take a look at some common ABM tactics that B2B marketers can use to drive successful engagement with prospects.
November 2, 2021
Website Conversion Rates by Industry
Conversion rates are a good indicator of a website’s performance and your marketing team’s performance.
October 27, 2021
Chatbot Marketing for B2B Marketers
With more options than ever before, buyers are increasingly making purchase decisions based on the customer experience over other key factors like price.
October 22, 2021
4 Best Practices to Kick Off Your Website Optimization Program
When you’re building a website optimization program, there are various steps you need to take before you can start implementing and testing your optimization ideas.
October 15, 2021
Conversion Rates for SaaS Companies
A conversion rate is a critical metric for gauging the performance of your efforts as a SaaS marketer.
October 7, 2021
Everything You Need to Know About Using AI to Power Website Personalization
As a marketer, you have many different programs and technologies to manage on your website.
September 29, 2021
An Introduction to Website Conversion Optimization
Websites are among the most effective channels to drive conversions, yet many marketers aren’t optimizing them to their full potential.
September 24, 2021
Website Personalization Guide for Marketers
Website personalization is integral to your marketing team's success. Read this helpful article to start personalizing your website and request a demo today.
September 15, 2021
Getting Started with Conversion Funnel Optimization: How to Convert More Leads for Sales
A conversion funnel is the path a prospective buyer takes to ultimately become a lead for your business.
August 30, 2021
What Is Web Content Personalization?
Web content personalization is the process of creating and delivering customized content and experiences for website visitors – and it’s a must in today’s world.
June 3, 2021
How Snowflake's ABM Team Used Intellimize to Accelerate Landing Page Conversions by 60%
In this 2-minute video, learn how Hillary Carpio, Director of Account-Based Marketing (ABM) at Snowflake, and her team leveraged dynamic website personalization with Intellimize to drive a 60% lift in landing page conversions
June 24, 2020
7 Ideas to Test Before Starting Your Website Redesign
Read up on 7 crucial website experiments you need to run before starting your website redesign.
June 3, 2020
Covid’s Impact On Doing Business Online: March through May
Shelter-in-place orders related to the covid virus stretched on through May in much of the world, and the dynamics of online business continued to change.
May 12, 2020
Covid’s Impact On Online Business: Insights and Trends
We’re excited to share our latest data on the impact of covid on prospect behavior as seen through the lens of web traffic and conversion rates.
April 22, 2020
UPDATE: Another Look At Covid’s Impact On Doing Business Online
We’re excited to share our latest data on the impact of covid on prospect behavior as seen through the lens of web traffic and conversion rates.
April 7, 2020
An Early Look At Covid’s Impact On Doing Business Online
The global impact of COVID-19 has been felt by everyone. In the spirit of wanting to help everyone adjust to this new environment, we are sharing what we’ve seen on driving business digitally across Intellimize’s customer base.
February 19, 2020
Top 5 Things to do When Starting with Website Personalization
Marketers want to create great marketing that gets their customers to feel great by engaging with their company.
January 14, 2020
Customer Story: Drift sees 265% home page conversion lift with Intellimize
Located in Boston, Drift is a leading chat software and conversational marketing platform used by over 150,000 companies around the world.
December 12, 2019
Creating More Customer-centric Conversions with Dynamic Marketing
With more attention being placed on customer-centric approaches to sales and marketing, many data-driven teams have been turning their focus to dynamic marketing in an effort to better connect with prospects and drive more conversions.
November 20, 2019
Why it’s important to take more (strategic) risks with website optimization
It goes without saying that websites are important parts of most companies’ marketing strategies.
September 26, 2019
7 Website Optimization Tips for B2B Landing Pages
Marketers have a lot of data to work with when it comes to content marketing, lead generation, and website optimization.
September 12, 2019
Top 6 things every marketer should be testing on their website
Optimizing websites can be tough for teams who are just starting out because there aren’t universal answers that will drive more revenue.
August 29, 2019
How to get value and learn from failed website optimization ideas
Digital marketers are often laser-focused on creating and improving websites that deliver more new customers, revenue, and/or leads to sales.
August 13, 2019
7 Insider Tips on Boosting Cart Conversion Rates
Planning cart conversion strategy used to be driven mostly by intuition in the past.
May 1, 2018
5 best practices for using data for website personalization
Data is the fuel that powers personalization. Yet most marketers have a lot of questions when it comes to how to best use data in their personalization efforts.
April 17, 2018
3 steps to build customer empathy and improve conversion rates
The ability to understand—and to feel—your customers’ day-to-day pains can help you create more powerful and resonant messaging and experiences. Infusing empathy in your messaging will help you more effectively optimize your site.
March 27, 2018
How B2B Marketers Can Use Data for Deeper Personalization
What we B2B marketers lack for in volume, we make up in our depth of data. Here’s how to use your data to its full potential.
March 14, 2018
5 questions to ask when choosing an AI-based testing and personalization system
If you are looking to apply AI/ML to your website conversion rate optimization efforts, here are five questions to ask
February 21, 2018
How to Improve Conversion Rates by Generating and Pursuing the Right Ideas
Put yourself in your visitors’ shoes and think about what they are doing, how they are feeling, and what questions they might have as they move through your site.
January 17, 2018
Looking ahead: Our predictions about personalization in 2018
Marketers everywhere are focused on increasing their experimentation velocity so they can drive more conversions and revenue.
October 25, 2017
2 key phases in getting started with personalization
Take a two-phased approach when getting started with personalization. First, build momentum, then expand and accelerate your efforts.
October 11, 2017
The Unexpected Benefits of Predictive Personalization
Predictive personalization helps identify variables that affect performance, both expected and unpredictable. Learn more about Predictive Personalization today!
October 4, 2017
Top 5 myths about website personalization
The perception is you need lots of planning and effort to start personalizing your site, but in reality, it’s best to keep it simple to start.
September 26, 2017
How can marketers balance learning and performance?
Marketers who are able to strike an optimal balance between learning and performance gain an advantage over their competition.
September 19, 2017
Is AI a Threat to Marketers’ Jobs?
When you introduce AI to marketing, you need more creativity and insight, not less.
September 12, 2017
How marketers can test, learn & grow quickly with low web traffic
Think about the bold ideas that have the potential to move the needle enough to make a bigger splash.
August 15, 2017
When Should I End My A/B test?
Your site’s audience is not static. It’s risky to assume the A/B test sample you run today will be representative of your audience tomorrow.
August 9, 2017
Why continuous web testing yields better and clearer results
The tests you ran three months ago aren’t measuring the right answer today. Predictive personalization gives you the peace of mind of knowing your site is being continuously optimized.
August 1, 2017
Why Predictive Personalization Is Replacing A/B Testing
Personalization correctly applied always outperforms “one size fits all” approaches.
July 25, 2017
How Predictive Personalization is Changing Marketing
The average campaign running on Intellimize optimizes across 94 million possible versions of the page. Our clients are effectively personalizing down to the individual level.
No search results found.
Fear not, intrepid explorer, search on!